This Is Your Guide to Planning and Producing a Winning Web Site with Fresh, Compelling Content! "Webmaster" means many things to many people. Today's Webmaster may create or produce content, administer a site or a server, or even acquire a budget and then outsource everything. If you're looking for a friendly mentor, then Webmastering For Dummies® will show you where to start, how to develop strategies, and much more. This is the book the authors wished for when they were starting — chock full of what a Webmaster really needs to know.
Inside, find helpful advice on how to:
Ask for IDG Books' ...For Dummies® Books, the Fun and Easy Way to Find Out about Computers. Ask for IDG Books' Java™ For Dummies®, 2nd Edition, the fun and easy way to add interactivity to your Web pages, and The Internet For Dummies®, 4th Edition, the fast and friendly way to get connected to the Net.
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You'll probably want to read this book, or at least its individual chapters, straight through in the way you would read a novel. The plot here isn't much, but the authors like to describe their subjects in English, rather than with code examples or protocols you can follow on a keyboard. It's good reading, though it's sometimes muddled by digressions into Web sites with design budgets in excess of $500,000. People with budgets like that aren't going to be reading Dummies books to figure out how to set up their sites. You won't be disappointed if you're starting from zero, but expect to do further research. --David Wall
Topics covered: The varied skills that are part of the Webmaster's trade, including goals assessment, content accumulation, e-commerce engineering, service-provider interaction, and coding with HTML.
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