Items related to Marketing for Managers (Orion Business Toolkit Series)

Marketing for Managers (Orion Business Toolkit Series) - Softcover

 
9780752813820: Marketing for Managers (Orion Business Toolkit Series)
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Marketing is a core skill required of managers and business people at all levels. In today's competitive marketplace, the degree of marketing expertise can literally make or break both companies and individual careers. This essential guide provides the non-specialist with the key rules and principles of modern marketing, showing how to effectively apply them in the work place.

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  • PublisherOrion Pub Co
  • Publication date1998
  • ISBN 10 075281382X
  • ISBN 13 9780752813820
  • BindingPaperback
  • Number of pages153

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